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How Cloud Computing Could Save the Planet

15717984 15717984 cloud computing superhero support resized 600You may not realize it, but cloud computing has the potential to save the planet.

We know that the cloud offers a number advantages to companies that are willing to move applications into it. We also know that cloud computing can reduce the overall data center footprint. It gives companies access to added service levels, technological expertise, and increased efficiency that they can’t have in-house. On the micro level, cloud computing is an attractive proposition for any company.

However, there’s a bigger picture. According to the Carbon Disclosure project, cloud computing can save as much as 85.7 million metric tons of carbon emissions per year within a decade. In addition, cloud computing will save businesses as much as $12.3 billion in the process.

This report doesn’t come out of a vacuum, or from some politically-motivated group. It was produced by an independent research firm, Verdantix, and it was funded by AT&T. The study involved 11 major companies with a world-wide presence in a number of different sectors. They used a variety of financial and carbon-reduction modeling processes, as well.

The report suggests that companies aren’t looking at carbon emission reduction as a benefit, either. Cost reductions of as much as half are what’s drawing them in. Here are a few of the ways Verdantix suggests that cloud computing benefits companies willing to make the switch:

•    A reduction in up-front capital infrastructure investments.

•    Faster server implementation times, as a new cloud-based server can be up and running in minutes rather than weeks.

•    Increased flexibility, allowing companies to only pay for the capacity that they actually use.

•    Elimination of maintenance expenses related to occasional spikes in capacity needs.

•    Increased automation and process efficiency.

The fact that carbon emissions will be reduced is a happy and welcome afterthought.

This new information adds just another compelling reason why companies should continue to look to the cloud to meet application needs. As cloud solutions become more and more robust, and as industry standards begin to really take hold, most experts agree that cloud solutions will make up a significant percentage of computing infrastructure before this decade is out.


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Unitiv, Inc., is a professional provider of enterprise IT solutions. Unitiv delivers its services from its headquarters in Alpharetta, Georgia, USA, and its regional office in Iselin, New Jersey, USA. Unitiv provides a strategic approach to its service delivery, focusing on three core components: People, Products, and Processes. The People to advise and support customers. The Products to design and build solutions. The Processes to govern and manage post-implementation operations.