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Why NetApp is at the Top of Enterprise Storage

NetApp’s enterprise storage arrays have been rapidly moving up the charts as the preferred storage solutions for the enterprise. NetApp’s excellence has been recognized as the enterprise storage leader by a number of industry publications, including Storage magazine and SearchStorage.com.

Here are the reasons why NetApp continues to outperform the competition:

1.    Ease of installation. When an enterprise spends hundreds of thousands of dollars on a storage solution, it’s critical that the solution get into production in a reasonably amount of time and without any major mishaps. NetApp is considered one of the easiest enterprise storage solutions to implement and use, and requires less professional service than many competitors.

2.    Features. An enterprise storage solution needs to meet or exceed the capabilities promised by vendors. NetApp offers features that meet the exact needs of the enterprise. Features like snapshot and scalability are particularly useful in this setting.

3.    Reliability. NetApp enterprise storage systems are workhorses because they need to be. You need your solutions to work with as many 9s of reliability as you can squeeze out of them. Downtime is minimal with NetApp storage, and it’s seldom that the components even need to be powered off for any reason.

4.    Technical support. Tech support encompasses a number of factors, including vendor training, speed of replacement, response times, etc. NetApp does a great job of anticipating client problems and goes above and beyond to make sure that the product is working. On the rare occasion that the product isn’t working, it’s replaced, most often prior to full failure.

5.    Repeat purchases. In one survey, 91.4% of respondents said that they would turn to NetApp for their enterprise storage needs again. That’s the kind of confidence that the product engenders, and that’s the kind of reliable solution that it takes to fully support storage needs in the enterprise.

While no one can predict the future, it’s likely that NetApp will continue to claim more of the enterprise storage arena because of their strength in these five areas.


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Unitiv, Inc., is a professional provider of enterprise IT solutions. Unitiv delivers its services from its headquarters in Alpharetta, Georgia, USA, and its regional office in Iselin, New Jersey, USA. Unitiv provides a strategic approach to its service delivery, focusing on three core components: People, Products, and Processes. The People to advise and support customers. The Products to design and build solutions. The Processes to govern and manage post-implementation operations.